USU Wins "Gold Winner" in Digital Channel Category at Public Relation Indonesia Awards (PRIA) 2025

This success is a recognition of the vital role played by Ditgrasi USU’s in managing social media as a medium for information, education, and institutional branding.

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MEDAN – Universitas Sumatera Utara (USU) has once again achieved a brilliant milestone at the national level by securing the top award in the field of public communication. USU successfully secured the Gold Winner title in the Digital Channel Category, specifically under the TikTok Social Media Sub-Category, at the Public Relation Indonesia Awards (PRIA) 2025.

This prestigious award serves as tangible proof of USU's commitment to building effective public communication. The communication strategy developed by USU was deemed to meet the criteria of being creative, informative, and capable of delivering a positive impact through digital channels.

This success is a recognition of the vital role played by Ditgrasi USU’s in managing social media as a medium for information, education, and institutional branding. This victory also solidifies USU's position as a higher education institution that excels not only in academics but also in digital communication strategy.